Goldline Management


Brian Crumbaker, Chief Executive Officer

Brian Crumbaker joined Goldline in 2010 as the Chief Marketing Officer after 20 years in the Property & Casualty insurance industry. He was promoted to Chief Executive Officer in 2012.

Mr. Crumbaker previously held senior executive positions at Travelers, Unitrin Direct and Reliance Personal Insurance. Prior to Goldline, he was the senior executive responsible for the affinity and direct-to-consumer businesses at Travelers Insurance.

Mr. Crumbaker has an MBA from the University of Southern California, a Juris Doctorate from Cleveland State University and a Bachelor of Science from the University of Vermont. He is a member of the Ohio Bar.

Blair Harris, Executive Vice President

Blair Harris leads and oversees Goldline’s compliance, client relations, client services and IT departments.

Mr. Harris joined Goldline in 2012 after 19 years in the Property & Casualty insurance industry where he directed a broad range of compliance, professional development, technology and claim processing programs.

Mr. Harris earned his MBA from the State University of New York, University at Buffalo School of Management where he graduated Beta Gamma Sigma. He has a Bachelor of Science in Business Administration from the State University of New York, College at Brockport where he graduated Magna Cum Laude.

Marc Mercury, Vice President of Sales

Marc Mercury joined Goldline in 2006 and currently oversees Goldline’s Sales, Sales Management, and Sales Support teams. Mr. Mercury previously served as a Chief of Staff for Landmark Cinemas in Los Angeles. He has a Bachelor of Arts from the University of California, Los Angeles with additional executive education courses at Northwestern’s Kellogg School of Management.

Stewart Lawrence, Vice President - Chief Human Resources Officer

Stewart Lawrence possesses 30 years of broad and progressive human resources leadership encompassing the areas of employee relations, organizational design, performance management, leadership development, compensation and benefits administration, talent acquisition, employee engagement and labor relations.

Prior to joining Goldline in December 2011, Mr. Lawrence was VP of Client Services for Form I-9 Compliance, LLC, a human resources professional services firm providing clients with customized managed solutions for best practices Form I-9 administration.

Mr. Lawrence also served as Director, Human Resources for Fleetwood RV’s where he provided human resources leadership and direction for a $1.7 billion business with 6,000 associates at 22 operating facilities across North America. He has also served in a variety of HR leadership positions with industry leading corporations such as Shell Oil Company, Northern Telecom, Frito-Lay and Mattel.

Mr. Lawrence received a Bachelor of Science in Industrial Relations from Rider University and a Masters in Human Resource Management from the University of Alabama.

Stuart Hong, Vice President - Chief Accounting Officer

Stuart Hong joined Goldline in 2006 after serving in senior financial management positions with several companies in the merchandising industry. Mr. Hong was also a partner in a high-profile personal training facility in Los Angeles and worked as a Senior Audit Manager for KPMG.

Mr. Hong graduated with high honors from the Illinois Institute of Technology with a Bachelor of Science in Management. He is a licensed CPA in the states of California and Hawaii.

Deanna Tallman, Vice President Marketing

Deanna Tallman joined Goldline in 2010 where she served as the Marketing Analysis Manager and Director of Marketing before becoming Vice President of Marketing in 2016. She previously held positions at Red Bull North America, and KPMG LLP. Ms. Tallman has an MBA from the University of California, Los Angeles Anderson School of Management and a Bachelor of Science in Accounting from the University of Southern California.

Doug Spencer, Chief Information Officer

Doug Spencer joins Goldline as CIO with over 25 years of global technology and product development experience in a variety of industries. Most recently he served as Chief Technology Officer of Navis and G4S International Logistics, as well as a Partner in a national executive consulting firm. Mr. Spencer is active in the global Agile community and is currently an Advisory Board Member to Consummate Technologies.

Mr. Spencer earned his MBA from the University of Alabama’s Manderson Graduate School of Business and received a Bachelor of Science in Computer Science from the University of Tennessee.

Lisa Weedman, Director of Client Relations

Lisa Weedman joined Goldline in 1996. Ms. Weedman served as Client Services Manager and Director of Administration before being promoted to Director of Client Relations in 2006. Her duties include client relations and telemarketing compliance.

Ms. Weedman received her Bachelor of Arts from San Diego State University where she majored in Economics. She also has extensive coursework and experience in the areas of human resources, sales and employee benefits.

Sadie Sayyah, Director of Compliance

Sadie Sayyah joined Goldline in 2006. Ms. Sayyah has held positions in compliance, customer service and complaint resolution before becoming the Director of Compliance in 2014. Ms. Sayyah has a Bachelor of Arts in Sociology from University of California, Los Angeles and her J.D. from Loyola Law School, Los Angeles. Ms. Sayyah is a member of the California bar.

Levi Nguyen, Director of Operations

Levi Nguyen joined Goldline in 2011. Ms. Nguyen served as the Administration Manager and Director of Office Administration before being promoted to Director of Operations in 2016. Her duties include oversight of the facilities, administration, operations and vault/fulfillment departments. Prior to joining Goldline, Ms. Nguyen held positions of increasing responsibility with Jumpstart for Kids, Signature Resources and Noble Trading Group International.

Ms. Nguyen received her Bachelor of Science from the University of California, Irvine, where she majored in Biological Sciences. She also has completed additional coursework in the areas of operations management at USC Marshall School of Business Executive Education and The Wharton School.